Simpsons Movie Avatar Goes Viral
Posted by Peter Brady on Thu 12th July 2007 at 06:00 AM, Filed in Viral Marketing
If you’re a brand looking to utilise a viral element to your blog marketing you should take a look at the Simpsons Avatar page for the forthcoming movie.
The opportunity to generate your own Simpsons likeness has not only swept through the blogosphere, but is also fast making inroads into it’s target audience. Something that must be the aim all marketing campaigns.
The interesting thing is that I actually saw this process in action recently. Having heard about the Simpsons Avatar I introduced it to my nieces and nephews who avidly created their own likenesses. A week later I understand their friends and freinds of friends have done the same and by all accounts the craze is also sweeping through their respective schools.
The power of viral marketing never ceases to amaze me.
Here’s my avatar below:
If you’re interested in creating your own avatar go to the downloads page on the Simpsons Movie web site.
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